All In on AI: Meta’s AI-Powered Ad Tools
At the start of February, Meta shared information about their ad targeting efforts during a roundtable discussion. The company provided some key metrics on adoption and audience sentiment of their …
At the start of February, Meta shared information about their ad targeting efforts during a roundtable discussion. The company provided some key metrics on adoption and audience sentiment of their …
LinkedIn recently announced the retirement of its lookalike audiences targeting feature. For companies and marketers relying on lookalike audiences, this change will significantly impact their campaigns, requiring strategic adjustments. LinkedIn’s …
Ever had one of those black and white cookies? There’s been a bit of differentiating between SEO and content marketing. Kissmetrics claims: SEO requires consistent output. Content marketing …